Magento Commerce is a powerful platform
Magento Commerce is our CMS for basically every page on our site. We use it to merchandise, create landing pages, update product pages, …
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What is Adobe Commerce (Magento Commerce)?
Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.It…
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- CMS (31)8.686%
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What is Adobe Commerce (Magento Commerce)?
Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with
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What is Adobe Commerce (Magento Commerce)?
Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.
It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.
Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.
The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.
It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.
Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.
The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.
Adobe Commerce (Magento Commerce) Integrations
Adobe Commerce (Magento Commerce) Competitors
Adobe Commerce (Magento Commerce) Technical Details
| Deployment Types | On-premise |
|---|---|
| Operating Systems | Linux |
| Mobile Application | No |
Frequently Asked Questions
Reviewers rate Multi-site management highest, with a score of 9.8.
The most common users of Adobe Commerce (Magento Commerce) are from Small Businesses (1-50 employees).
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(1-25 of 30)Companies can't remove reviews or game the system. Here's why
July 07, 2021
Magento Commerce Delivers But With Pitfalls
We have used Magento Commerce as an E-Commerce solution for many years. We manufacture and sell our own products and supplements, so this platform has been in play for quite some time to get product to both end users and wholesalers. For the most part, the platform has done its core job - to manage products, orders, and customers. It's UI has really gotten better over the years (6 years ago it was pretty basic) and making minor and graphic updates have gotten better.
- Simple to understand UI for easy front end user interface.
- Upgraded back end managing customers and orders
- Integrated shipping API's
- More or less simplistic training for the sales staff to manage day-to-day
- Specialized integrations are still lacking.
- Specific customization to a company's needs still needs vast improvement.
- Upgrading customizations as the core updates is a pain.
May 21, 2021
The best multi-channel platform
Magento actually is a point of arrival for ecommerce and the start point for developing a better omnichannel customer experience. It comes with lots of features that fit many commercial and marketing needs otherwise developing new features out-of-the-box is extremely expensive and not easy. However, all you need is on it and as a merchant, we appreciate the continuous platform update by Adobe.
- Advanced Catalogue Management
- Multi store
- Multi warehouse
- BI
- Indexing processing
- Server resources consumption
- Debug hard
March 04, 2020
Magento Commerce Cloud (formerly Magento) review
I implement eCommerce solutions and have used Magento Commerce Cloud (formerly Magento) in past projects due to ease of use.
- Out of box solution
- Get going fast
- API access
- Recurring payments
- Upsell
January 10, 2020
7 Year Magento User Here...and Now I am Finally Switching
Magento is being used by the entire company. From customer service, to purchasing, to marketing. Ever since we used it, seems like we always had issues. Went through three different development companies and all still had issues. We are constantly spending between 4k and 10k per month just to maintain it. And issues still happen. It might be great for a huge organization with a Magento team in house and huge budgets, but not good for small to medium size businesses.
- Customization
- Theme/Designs
- Support/Community
- Conferences
- Too many bugs
- Every time a patch comes out, many mods break
- Reporting is not very good
December 13, 2019
Magento Commerce - A reliable workhorse but one that needs taming
The key problem that Magento solves is selling in different currencies and languages, from different warehouses around the world, with different credit card clearers. Together with the multi-store functionality, it allows us to manage our global operation from one website and to focus our development and support resources on one instance of the software.
- Multi-store, multi-language, multi-currency and multi-warehouse functionality.
- Huge community to provide support.
- Resource hungry... you need a powerful server.
- Somewhat complex to manage.. not for the novice.
We use Magento Commerce Cloud for some of our larger e-commerce clients who want a more robust platform with speed, customer support, automatic data redundancies, and professional security. Although seemingly expensive, the price is justified and will pay off in the long-run, especially if the client's online store has a high volume of sales with a growing trend. When our clients are not so much concerned about initial e-commerce costs and don't need a ton of complex functionalities added, then we usually implement Magento Commerce Cloud.
- Magento Commerce Cloud is great for larger online stores with a high volume of sales.
- Magento Commerce Cloud is an optimal solution if budget is not the primary concern.
- Magento Commerce Cloud is streamlined for businesses who do not need a lot of heavy customized functionalities.
- Customer Support is not as fast or responsive as one might hope especially considering the amounts the clients are paying.
- Analytics, statistics, and sales tracking are not as advanced as one might expect.
- Business to business sales features are not well-established in Magento Commerce Cloud.
April 01, 2019
Magento may be the right choice for companies ready to spend and invest for ownership and personalization
My department uses Magento to make certain accessories and supplies available to the contractors that power our business, and to the other organizations that we work with to make our business successful. We sell marketing and promotional items to our partner organizations, and replacement accessories (i.e. bags) to our contractors through Magento.
- Magento allows individuals to get started with setting up their e-commerce site for free.
- Magento allows users to change virtually everything - there is a tremendous amount of flexibility.
- Magento offers a high level of ownership and security (users can run it on their server).
- Magento's customer support is limited and unreliable.
- There is a huge learning curve to using Magento for those without any prior experience using an e-commerce platform.
January 08, 2019
Advanced eCommerce tool for the back-end developer
We use Magento for 3 eCommerce sites on a single Magento platform. We sell parts and accessories for 3 brands. Currently, there are 3 users inside the tool and the business is managing mostly front-end changes. We go to IT for almost all changes outside of adding products, changing product information, running promotions via coupon codes and changing banners. We chose Magento for its flexibility and add-ons.
- Tons of add-ons available.
- Backend customization.
- Ability to choose a pre-defined template.
- Too complex for business users, requires IT for a lot of changes.
- Reporting tools are not great, can't customize as much as we need.
- Email template customization is too complex, lots of specialized code is required to render properly.
November 16, 2018
Flexible, easy to use platform
We use Magento across multiple departments, mostly for our marketing team and IT/engineering team though. Magento is used to manage our website and web links. I personally use it for landing pages, web pages, URL redirects, etc.
- Flexible solution - it gives us the flexibility to build our own website navigation easily
- Easy to use - easy to learn and manage
- Powerful - we use it for part of our customer management too. You can build your logic to search the database that you want to target
- Sometimes Magento can run pretty slow, but it could be our internal issues
- Uploading images can be a little tricky sometimes, but again, it could be adjusted from our engineering team I believe
October 01, 2018
Magento Commerce Pros and Cons
Magento offers a great flexibility and power for mid sized retailers who want to create a high quality online experience for their users. Although the platform requires a fair amount of technical expertise to set up, maintain and host the access to the source code and the ability to customize virtually any aspect of the platform means that virtually anything is possible when using Magento.
- Highly flexible with open source code make expanding capabilities and customizing experiences virtually limitless
- Huge community of developers and extensions to solve problems and provide support
- Great set of out of the box features that provide a foundation for a best in class web experience
- The platform is difficult to tune and can be slow. Even with expensive best in class hardware the platform performance can be an issue. Even with caching poor coding can lead to unacceptable performance and user experiences.
- The total cost of ownership for the platform can be quite high as a great deal of technical expertise is required to modify, develop, troubleshoot and maintain the platform. The costs of initial development are only a down payment on what a Magento store will cost. For mid size companies with substantial web revenues this can be overcome for smaller businesses the total cost of ownership may be prohibitive.
- Security of the platform can be an issue. Magento is often targeted by hackers and much of the security is the responsibility of the store owner.
September 28, 2018
For Large E-Commerce Websites, Magento should be your first choice!
I have used Magento Open Source for several years for client's e-commerce websites. As an ecommerce solution, Magento is an excellent open source software. Magento offers a really strong backbone for building ecommerce websites and offers a strong community of open source developers to back it up. Extensions make it easy to extend Magento to accommodate many needs.
- Magento's database really handles large amounts of data very well and is very scalable.....I actually only recommend Magento for larger ecommerce websites because I know it will easily scale to the needs.
- Magento has an incredible support system with it's community of open-source developers .
- Magento has many built in features that many other open-source ecommerce platforms don't have out of the box. And extending on those features is easy with extensions.
- Of course you can't go wrong with the fact that the Community Edition of Magento is open-source, meaning free to download and use!
- The Magento admin is not as user-friendly has other e-commerce platforms, and this is why I never recommend it for smaller ecommerce stores.
- You absolutely need a skilled developer to customize and extend Magento. A skilled developer can make Magento amazing, but if you're looking for a DIY website option, Magento will frustrate you.
- Magento takes a lot of server resources, so you will not be able to run on it a shared hosting account. You will need a dedicated server for it.
September 11, 2018
Powerful Software but Frustrating to Use
We use Magento to support our multiple e-commerce websites for all brands and all locations, execute transactional emails, manage warranty registrations, sync order data to our Email Service Provider, run promotions, and manage pricing/shipping/order follow-up info, and other development items. Primarily Marketing and IT use Magento to support our e-comm websites, with our call center using a section of Magento to reference customer information.
- You can do SO much with Magento (that can cause it to be highly overwhelming). It allows for a lot of custom development so you can accomplish the goals you want to achieve with your site.
- Creating simple promotions (such as 10% coupon codes for signing up for your emails or Free Shipping codes) is really easy to execute and test. You can create your own codes or auto-generate codes with a set character count (or specific prefix/suffix) and set effective & end dates.
- Creating a new subcategory and adding products you already have loaded is really easy and efficient.
- You will not be able to accomplish a Buy Two X and Get Y Free promotion. It is literally impossible. There are extensive articles on StackOverflow and elsewhere that state this, in addition to Magento's own site. You can Buy 2 of the same and Get Y (of yet again the same) free, but that is the extent of that ability. Creating other seemingly simple promotions can be very difficult as it was clearly built by developers for developers, not by developers for marketers/merchandisers. That leads to a lot of time being inefficiently spent testing these promotions instead of other more valuable work.
- The amount of time it takes for some things to update is ridiculous in 2018, especially when there is a host of other software that do this way more efficiently and effectively. It can take over an hour after moving a few items around in the Visual Merchandiser. Really?
- Support is severely lacking. There is no easy way to contact Magento to get support. I am not the account owner and I have no way to get easy support when I run into an issue. If our developer is very busy or away on vacation, I am stuck sifting through countless articles and navigating dev sites I'm not highly familiar with to get a seemingly simple answer.
- Magento has made it painful to move away to another platform but equally as painful to stay. It's clunky, but it is powerful. There needs to be a balance for people like me (and most of my team) who are not developers but use it for hours on a daily basis.
April 27, 2018
Reliable, Stable, Typical
We own and operate 4 separate eCommerce domains, 3 of which are platformed on Magento. 1/3 of our staff uses Magento daily for various reasons:
- Order Processing (Customer Service)
- Merchandising and Product Management
- User Experience Development
- Reporting and Analytics
- etc.
- Internal Referencing or Search is easy within Magento. Accurately researching previously relevant information is intuitive and simple.
- Magento's category, product and customer information structure, while not being robust, is simple and accessible.
- The ability to assign permissions by role and create specific access for varying accountabilities allows for greater internal security and more specific accountabilities.
- Magento's "out of the box" solution (pre-internal development) has odd areas that are negatively affected by a lack of intuitive user options. For example, there are no means by which to assign a priority to products within a category page. The "default" sorting option for pages only allows for a few specific sort orders, with no available customization.
- The Magento Admin Panel as it relates to customer service is time-consuming and less than intuitive. It is often easier for CS Agents to "back into" a customer account to place an order on the site, rather than processing the orders through a more robust or usable Magento Admin portal.
- As a non-IT/Dev user, Magento errors messaging can be confusing, requiring translation from individuals or support staff.
We used Magento CE 1.9 for our eCommerce company. We have over 15,000 products and sell mostly on the internet.
We had two softwares, one for selling (ecommerce, in this case, Magento) and another for internal stock management and logistics. That software connected to Magento to publish the products and manage stock levels.
Magento was used by most departments (sales, customer service, marketing), but as we are a small startup, communication is fluid in case somebody can't achieve what they're trying to do.
We had two softwares, one for selling (ecommerce, in this case, Magento) and another for internal stock management and logistics. That software connected to Magento to publish the products and manage stock levels.
Magento was used by most departments (sales, customer service, marketing), but as we are a small startup, communication is fluid in case somebody can't achieve what they're trying to do.
- Magento is excellent at scalability. You can have 20,000 products and performance is not an issue at all. It can manage a lot of sales, customers, etc. without problems. I think the database and software is extremely optimized for scaling.
- Exporting data is excellent too. With the proper extensions, you can export your catalog very easily and with a lot of information.
- Filtering is reasonably quick, considering the amount of products we have.
- Coupons and promotions are VERY good. You can easily create a discout for 5,000 products in a blink.
- Magento is A HUGE PAIN to modify. Compared to alternatives (like WooCommerce) it is very hard to change things. Mostly because of how it's built with the Zend Framework and 20,000 files. If you would like to change a comma, good luck. It's going to take a whole day. The waterfall model on the theme helps, but it's very, very hard to change behaviors on the platform.
- Developer community is very small compared to alternatives (again, WooCommerce). There aren't that many plugins, devs, and in general a community to ask for help. It's expensive and plugins (which are called extensions) are not very well maintained. Also, templates are hard to find. You have Ultimo (we used that and support is great) but besides that, there's not that much.
- Updating Magento is SO painful. You never know what will happen. Expect anything.
- Creating static content is hard to manage. At least I couldn't find any plugin for easily managing banners or blog pages.
- The interface is so old and overwhelming at the same time. There are SO many options, but it's hard to find what you want. At least for me, it wasn't comfortable. You can get used to it, but it wasn't great.
- The API was not that easy to manage. We had some troubles connecting with it.
- Trying to debug an error is impossible. Good luck finding documentation on Stack Overflow.
March 20, 2018
Magento is good but has room for improvement
The marketing team uses Magento to add products to the website, add new promotions and general marketing. We had a very old, out-dated website so it modernized our web presence.
- Automation
- Custom Integrations
- Mobile friendly
- Scheduling website updates
- Everything seems cumbersome
January 23, 2018
Not the best solution for a small business
We use Magento for our e-commerce website. The whole website is developed in Magento and the payments for our products are processed through it. We used it as it was described as a scalable solution for our future growth and a very solid platform for our needs and those of our customers.
- Reliable
- Scalable
- Secure
- Very hard to learn and use, not intuitive
- Quite clunky and slow
November 30, 2017
Magento Review as developer
We are building Magento shopping carts with our clients; my clients put Magento in as their internal and external shop.
- Support of configurable product
- Strong API support
- Easy to use CMS
- Clear Order summary
- Checkout flow
- Product setup flow
- Flexibility on order status update
August 31, 2017
Magento - Top notch e-commerce platform
We integrate with Magento and work with many clients who use Magento as their primary e-commerce platform. We do not do Magento setups, but we have worked with data customizations, integration usage, and collecting and working with customer data from Magento. We are a data science company focused on retention automation.
- Easy to integrate unique tools into the base platform, plus a large community of developers creating their own extensions or modules.
- Enough features that you really don't need to add modules unless there is something that you really like in another module.
- Easy to use and understand from the internal user admin panel, plus great developer tools.
- Some not-so-intuitive features like product category setup. Looks as expected on the website, but doesn't record as expected in the database.
- Definitely not an easy initial implementation. Unless you have a Magento developer on staff, you should pay a reputable third party for setup.
- Not all integrations play nicely with one another and some can actually cause others to malfunction or stop working completely.
August 02, 2017
One of the best solutions for stable ecommerce
We are using Magento enterprise for our fashion stores all around the world. It is used by all organization for every aspect of the eCommerce. We are only using an external service for printing labels and to connect with carriers. Stocks, emails, and management is completely done within Magento.
- Stock management (if implemented with custom fields for location).
- Transactional emails. Really well done and easy to config.
- Access to data and accountancy.
- Difficulty in creating plugin from scratch.
- Difficulty to implement external technology (like ReactJS).
- Out of the box stock management could be improved.
July 19, 2017
Magento: Your best option for an e-commerce platform
Magento was selected as the new ecommerce platform for a series of interrelated web storefronts with unique domains. It is being used across the entire organization and holds responsive history, resources, and order capabilities of a variety of brands. As a web facing company, 91% of the business is done digitally. Thus, it was important to have a platform that managed large amounts of content and products with security required for any business.
- Great adaptability with a variety of POS/CRM systems.
- Great open source community that supported questions, themes, and more.
- Able to support and organize a large amount of content.
- Easy to find and design modern content.
- More information regarding platform updates. Recently moved to a 2.0 and there is much that needs to be transitioned.
- Easier integration of customer order notification feature.
- Simpler, reliable security integrations with CloudFlare.
- Simpler importing for new products. A lot of back-end cleanup is required.
May 12, 2017
Magento from an agency's perspective
We use (build manage and maintain) Magento websites for a range of industries and uses from B2C to B2B use cases, with clients ranging from small to enterprise level.
- With Enterprise the page caching and speed is much better.
- Plentiful e-commerce functionality of of the box. Being and e-comm platform it really covers all the standard use cases well.
- The use of content blocks and includes in the content areas makes it easy to create global assets and modules.
- The ability to create a page builder UI for marketing pages is non existent and for non technical users it is impossible.
- The need for blogging/news and events is common and any/all modules for this type of content really cant compete with other platforms and usually require the installation of another platform to manage this content.
March 31, 2017
Magento - the ins and outs, and ups and downs
Magento is used across our organisation as a B2B ordering site for our worldwide customer base. The ability to define language and currency per store view is a key advantage for us.
- Being able to pull product data from our SAP system and upload to Magento with little reworking makes keeping catalogs up to date relatively easy.
- It's really easy to customise Magento for our customers across different countries which is key during their purchase experience.
- There is a huge range of add-ons - if Magento can't handle something out the box, there's bound to be an add-on ready and waiting.
- It would be nice to see more in depth and accurate reporting.
March 24, 2017
Magneto review from a Project Manager
I have used Magento on behalf of my clients to solve their e-commerce business needs - including selling, stock management, and communications. We use Magento as a build and CMS platform and train our clients to use it to manage their products and their shop front - I have used it with a range of clients across various industries and sizes of businesses and found it very scalable.
- Ease of product management
- Ease of reporting and range of reporting tools
- Fast build time
- Range of payment gateway options
- Security support for older systems
September 30, 2015
Magento is the only eCommerce solution you will ever need.
Score 10 out of 10
Vetted Review
Verified User
We use Magento as a tool to reach our direct customers. We are able to integrate it with XIP and SAP. With Magento we are able to be more flexible.
- User friendly interface. Very easy to start using Magento right out of the box.
- Lots of useful free and paid extensions. Lots of free themes to differentiate your business.
- Scalability. Magento can be used for a store of 10 products and 10,000 products.
- Re-indexing can use some improvement. It still take a long time.
- Some features such as one page checkout, no PO box shipping, or ability to edit a cart in admin view without creating a duplicate order should be standard by now.
- Better fraud detection features would make it even stronger.
March 13, 2015
Affordable, full featured platform for companies willing to trade some site speed for flexibility
Score 9 out of 10
Vetted Review
Verified User
We currently use Magento Enterprise for three B2B ecommerce websites. The websites are managed by our ecommerce marketing department, and are updated and maintained by two in-house developers. We choose Magento because it offered an open source solution that could be customized to some unique business needs. We also liked the fact that is had a large user base, which means that there is a lot of resources available for users.
- Open source allows for complete flexibility & customization
- Large library of extensions provide an easy & inexpensive way to "plug & play" with additional features & functionality.
- Due to the large user base, there are hundreds of forums where people discuss ideas & trouble shooting for Magento
- Magento is slower than other comparable platforms, especially during checkout.
- Technical support included in the Enterprise plan is generally slow to respond, and not very helpful.
- Magento doesn't allow import/export of category data which means all edits have to be done manually.
- Magento doesn't have a great CMS for content pages (Customer Service, Company Page, Other Resources). This type of content has to be loaded in HTML blocks in a library, and they the blocks have to each be assigned to the pages(categories) manually. The library is sorted by creation date, so it is a pain to scroll through a very long list to find/edit blocks. It would make a lot more sense if there were multiple HTML fields for each page (category) that could be used to populate content directly into the page.